I guess I'm a snob. At least according to the new
McDonald's coffee commercials. In one ad, after discovering that Mickey D's now
sells lattes and cappuccinos, two guys rejoice at being able to shave their
goatees, stop calling movies "films" and talk about football again. The two
women in another ad are ecstatic about not having to listen to jazz all day and
finally getting to wear heels again (heels, oh goody!). The implication being
that drinking fancy coffee drinks at plastic tables surrounded by toddlers
screaming for French fries while their older siblings squirt tomato out of
packets at everyone at the surrounding tables makes for a much better
coffee-drinking experience.
So I must be a snob. I prefer the place I drink coffee to smell like
coffee, not like meat. I like knowing with absolute certainty that grease from
the deep fryer hasn't splattered into my beverage. And for entertainment, I
really would rather listen to David Sanborn or Norah Jones than help Elmo find
his way out of a maze.
Snobbery also must explain why I voted for Barack Obama. I didn't want to
elect a President I'd feel comfortable having a beer with. I don't really even
like beer. I thought it was simply a taste preference (I prefer hard liquor),
but apparently I'm just snobbish. I wanted a president I felt comfortable
solving national and international problems. One who preferably had recently
read something longer and less illustrated than Highlights for Children and who
could do the NY Times Sunday crossword puzzle in pen. Someone who didn't skip
most of his college classes to party with his frat house, but graduated Magna
Cum Laude (and could spell and pronounce those words) from Harvard Law School.
My distaste for both Sarah Palin and Joe the Plumber, is also an
indication of my deep-rooted snobbery. Because if I were a good American, I'd
appreciate the simplicity of a woman who hunts moose from a helicopter and feels
no shame doing it while wearing a $5,000 suit from Nieman Marcus. I'd have felt
kinship with Joe, a guy who is not a plumber and whose real name is Sam. Instead
I was drawn to Joe Biden the lawyer, a guy who was both named Joe and actually a
lawyer, as well as a senator. You can't get more snobby than
that.
More proof of my snobbish leanings: If I had kids, I'd want them to go to
college. I enjoy art museums. I listen to NPR. I've actually worn a beret, and
not on a dare.
But our new President-elect is encouraging all Americans to come
together. Blue state and red state. Young and old. Black and white and Hispanic
and Asian. Snob and Joe Sixpack.
So please, McDonald's, stop with the negative campaigning. Quit trying to
paint people who are willing to pay $1 more for a cup of coffee at a quiet
coffee shop where there's free WiFi and clean tables as evil and un-American.
Can't you see you're driving a wedge between all of us?
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